UNESCO Biosphere Isle of Man was represented at a major travel show this month.
Biosphere Project Officer Jo Overty joined Visit Isle of Man on its stand at Destinations: the Holiday and Travel Show at London’s Olympia.
The show, in association with The Times and Sunday Times, attracted 80,000 visitors over four days and 600 leading names in travel and tourism took part.
Jo said: ‘The Visit Isle of Man stand looked fantastic, told the #IOMStory, in line with the present advertising campaign and was superbly located.
‘I was pleased to work alongside expert staff from Visit, who answered queries from thousands of previous visitors, looking to return to the Island, and potential first-time visitors.
‘I was really pleasantly surprised by how much most visitors to the stand already knew about the Isle of Man, irrespective of whether or not they had visited. Many said it was on their ‘bucket list’ and they intended to put that right by booking a trip.
‘I had lots of interesting conversations with people about the excellent walking routes there are in the Island, the Island’s wildlife, nature and biodiversity, the high quality food and drink produced locally and the diverse culture and heritage there is to experience: all important components of our Biosphere.’
‘There was a lot of interest in the fact that the Isle of Man is the only ‘entire nation’ Biosphere.’